Changing The World With Kawaii: A Talk by Kawaii.PH Founders Kaila and Anne

Here’s a copy of my speech / talk last Kawaii in Manila 2!

It’s about my personal dream, our dreams turned achievements in Kawaii PH, and how we plan to change the world with kawaii. ^_^

I will be just copy-pasting everything! ^_^

bhunber bhunber2

I love you Anne Kate! <3


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Good afternoon everyone, my name is Kaila Ocampo, and I am the founder of Kawaii Philippines.

Later on, my co-founder Anne will join me on stage as we present to you our humble achievements and crazy dreams about spreading and sharing kawaii here in the Philippines.

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I will start this short presentation with a story.

A story of a girl who just dreamt about Japan.

A girl who has so much passion about sharing kawaii.

And you guessed that right.. that girl is…. me.




I’m sure that many can relate here because we all have dreams.

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Lahat po tayo ay may pangarap. Ang pangarap ko po dati ay pumuntang Japan. 10 years or so later, minsan feeling ko, nangangarap pa rin ako. Too good to be true.

I just wanted to see Japan in my own eyes. I’m sure marami makaka-relate dito.

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Mahilig po kasi ako manood ng Cardcaptor Sakura dati.

Siya po ang hero ko nung bata ako, feeling ko sana maging katulad ako ni Sakura, forever carefree at parang always “trying her best in everything”.

Watching anime and imagining myself to be in the same place with these “gambatteru hito” girls made me hope and dream big.

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We All Have Dreams: A Narration & Pitch by Kaila and Anne!

On September 6, 2014, I will deliver my first ever talk / pitch with my co-founder, Anne

… in front of a 500+ something crowd.

All my life, I had been this extremely shy person who used to fear public speaking.

I’m still shy and I love my introvert self but since I’m already here… what else should I fear about? 🙂

We all have dreams

I will talk about what pushed me to embark on this kawaii mission with my friends (turned teammates)!

Anne and I will tell you more about our crazy dreams and plans for Kawaii Philippines.

And how you can be part of this pool of dreamers too.

We’re not just going to spread and shower the world with kawaii and confetti. We have a greater vision using this tool.

We want to change the world with cuteness. 

I want to share how “kawaii” has changed my life in the most positive way.. even pushing me to organize a crazy big event like this!

I want to narrate how it upgraded a Kaila 1.0, to a 2.0… to a 3.0 (forever in beta mode hehe).

.. and hopefully, my learnings can be of someone’s learnings too.



I am inviting my friends, readers.. initial supporters…

.. and everyone who dreams and wants to do something about those.


This won’t be your typical convention. 

It won’t be.

See you there!

<3, Kaila

Kawaii is for everyone.

You may be getting tired of my Kawaii in Manila 2-related posts already but I think I’m gonna post some more one of these days, haha!

*sorry not sorry*



This is my personal entry for our Worldwide Kawaii Campaign at Kawaii Philippinesfor Kawaii in Manila 2 ( ~ 

This is what kawaii means to me.

it’s not only a happy lifestyle / cute fashion / and the like.. but it is also for everyone.

You can be a guy and can appreciate kawaii culture! Who says you should stop liking Hello Kitty just because you are 30+..? 

Tell us (or rather, tell the world) what you think of kawaii too!

We shall be waiting for your entries! Can’t wait to print out the photos and make a huge photo wall out of those in our first kawaii convention in the Philippines! 



And yes, ever since I got here, I’ve been meeting with my teammates almost everyday for meetings with contractor / supplier / sponsors and the like!

It’s going to be hella crazy from now on since we’ve got only a month to go.

I’m not really sure if I am prepared for all the craziness but… if I have my amazing, super efficient, productive and passionate friends with me (+ your cheers!)… I know I will survive the craziness!


<3,  Kaila

Kawaii in Manila 2: The 1st Philippine Kawaii Convention

Hello Rainbowholic friends!

こんにちは Kawaii Lovers of Manila!

I am personally inviting you to the biggest kawaii event we have been arranging these past few months!


The ultimate kawaii experience in the Philippines is now bigger and better!

Ready your colorful, fully decorated kawaii outfit and your cute sparkling personality as Kawaii in Manila 2,

the first kawaii convention in the Philippines, is coming this September 2014!


Kawaii in Manila is a day-long affair dedicated to promoting the interest and appreciation for the kawaii culture through various kawaii-related programs and activities. It’s an event that aims to unite people who share a common interest in Japanese culture, animation, fashion, and everything in between!

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This time, on its 2nd run, Kawaii in Manila 2 will take you to a magical portal where you can experience cuteness through Philippine fair x Japanese matsuri themed shows, contests, workshops and activities.

Come join us in munching on sweet Pocky treats, playing dress up, and kawaii-fying the normal.

Let’s all show how wonderful a kawaii world can be!


For complete convention details, please visit ^_^

Important Announcements

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 Exhibitor Application for Food and Non-Food ☆

The deadline of exhibitor / booth applications is on June 4, 2014 (Wednesday).

We will be posting the list of screened & approved exhibitors through our facebook page / website on June 5, 2014 (Thursday).


 Ticket Purchasing Guide