Changing The World With Kawaii

Whenever people ask me why the hell I am motivated to share kawaii (and my brother would jokingly tell me that this is my “NGO / non-governmental organization” wtf.. )..

… well, the answer is quite simple.

It’s because KAWAII has changed my life.. in the most positive way possible.

I didn’t realize it when I was younger, but surrounding myself with all these cute stuff I could get my hands on…

…. “kawaii” pushed me to follow my dreams.

When I first had my KERA magazines, I remember I started to dream of Harajuku since then.

Whenever I would see all those kawaii & Harajuku streetsnap photos from when I was still in Manila, I would be so motivated.

I used to be that girl who lacked confidence in her looks (I’d feel insecure about my cheeks / nose / lalala.. ~).

When I came to Japan where self-expression is more accepted (in terms of fashion) than any other country…

I began to dress up the way I wanted to & started experimenting with make-up, and such. And it’s always fun!  🙂

Because of “kawaii”, I realized that even with all my imperfections & my not-so-favorite body parts, I can still be “beautiful”.

I can still look “cute” by being creative & resourceful!

However, at first.. I might have only concentrated on “looking kawaii”. Being.. or feeling like it, maybe not that much..?

And then when life happened,  I realized once more.. when I got discovered slowly…

that in order for someone to be this true kawaii person, what is shown outside.. should also reflect inside.

I didn’t want to look deceiving.. if you know what I mean. >_<

Kawaii gave me a huge boost in my confidence. It inspired me to do these things. To become a better person.

I strived to be “cute”, inside & out.

I began to change. My opinion about “kawaii culture” has evolved…

And this is how I got the idea to redefine who “kawaii girl” is.

If “kawaii” has changed my life so drastically.. what more if others get more exposed to this?

Just like Steve Jobs (I watched the movie when I was in Kyoto, & went home feeling motivated more than ever)..

…. I also want to make a difference in this world.

Whenever people or readers email me or message me how my blog has inspired / motivated them .. I figured that I should use my self-built influence for something good.

That is why I make time to write down my thoughts & realizations.

I have been tremendously blessed. My life is not perfect.. (although people usually assume that “I always have it all”, because #socialmedia) ..

.. but I am always thankful. More than thankful.

And I would like to express my gratitude in a quite different way.

I want to spread this happy virus with others through an event that it is not only by me.. but by an AMAZING team & a community of people who also want to share their efforts, valuable time, financial support.. and everything.

It makes my heart so warm whenever I read comments about people wanting to go and support / experience “Kawaii in Manila 2” but because of geographical reasons.. they cannot. 🙁

I don’t want to exclude these wonderful supporters. I  (rather, we!) want all of you who support our activities, goals and kawaii vision… to join us!

Even if you won’t be physically present there, if you want to be part of history, you still can!

One of these days, Kawaii Philippines will launch a worldwide campaign.

Wherever you are from, whether you’re a girl or a guy (who appreciates kawaii XD), whatever your age is.. whoever you are.

You are all invited to be part of this campaign.

Sharing kawaii through my blog, pooling friends and like-minded people for “Kawaii Philippines”, starting a movement through a “Kawaii Convention” in Manila..

.. all of these that I’m doing have never been all about me right from the start, or just an achievement I could boast..

I just want to show that ..

.. Kawaii is for everyone.

In the future, our ultimate dream is.. to make it more believable that “it is a right“.

To empower girls (through “cuteness”!) who aren’t quite as lucky as most of us are.

To help these people reveal their kawaii~ smiles by inspiring & motivating them.


My dreams.. our dreams are going crazier and crazier.

And we believe that there are many crazy people in this world who would like to support our cause & mission.

I know you are crazy too! 🙂



See you in my next post,


6 thoughts on “Changing The World With Kawaii

  1. :blush: :woww: I’m going to do my best to promote Kawaii too then! When I discovered Lolita Fashion it brought me into the world of Kawaii and that brought me out of some dark places and times, so it would definitely be nice for others to experience that too… :happy:

  2. Nice entry.. I know right.. kawaii can changed this world..
    your entry really help me 😀
    Join Kawaii Manilla and share it spread Kawaii 😀 hehe

  3. This post made me cry ;_; It really did ;____;
    Though I have been watching Anime since I was 6 or so, I never really knew it as ‘Anime’..A couple of years back, I went through…A lot of things, which made me into a really pessimistic person ..and it was pretty painful.I still don’t like talking about that.. (And I never want to go back there again >< )..A friend re-introduced me to Anime,And that was when I realized how awesome Japan was (And was way more than Sushi,Bonsai and Karate lol)..And that was when I got to know about the lovely world of Kawaii! I really think Kawaii has made me into a more confident,Optimistic and cheerful person, And..It just makes me very happy.I really really want to spread that happiness all around!!! ..And I super agree with whatever you said and feel VERY PASSIONATE about kawaii and spreading it to the world!!!<3 (And P.S, This is why I respect you so much Kaila-san!)

  4. Yes! I’m also crazy!!! 😥

    This is so insipiring Ate Kaila!
    I’m sure to support you all the way :heart:
    I’m going to the convention! Looking forward to all the things thats gonna happen :kawaii:

  5. This post made me feel SO emotional 😥

    It’s so surreal how much YOU’VE grown, Ate. Like age difference aside (let’s pretend I’m not the younger one here jowk lang po), I’ve seen you and your first blog posts here and it amazes me kung gaano na kalayo yung narating mo. I’d always just be in awe with your blog posts, hoping to be in Japan too, to walk around places with you and everything. Kawaii in Manila happened, and it’s been almost a year now but now, may Kawaii in Manila 2 na. Ang galing. I can’t explain how proud I am to be able to see your journey. Always remember na I’m just here and will always be all-throughout.

    Love you!! Ganbatte, ne? :heart: MWAH MWAH MWAH MWAH LAB LAB

  6. just as i always say, like an angel you have all good and bright thoughts and i would love and from the bottom of my heart want to give a supporting hand to help spread this movement and culture and i really want to follow you and become a Rainbowholic and i swear you blog has made me be positive always and MOST OF ALL , being open about my likes <3 *^* Love you <3


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